🎨 Website Design for Painting Companies
She's been saving Pinterest pins for six months.
Whose work matches what she pictured?
Painting is the most visual trade on Google. Homeowners shop with their eyes first, read about your process second, and call a phone number third. The website has one job: be the portfolio that matches what they already pictured.
Custom-coded from scratch for your business. No WordPress, no templates, no drag-and-drop. Your site goes live in about a week, then I spend the next 6 months growing it with you for $550/mo. After month 6 it rolls to $350/mo.
Inside that portfolio, four service pages need to rank on their own.
Most painters do interior, exterior, cabinets, and commercial. Most painter sites cram all four onto a single Services page and rank for none of them. Every painter site I build ships with a dedicated page for each, and on the $550 plan we keep adding more service-specific pages over the 6 months as the search data tells us where the gaps are.
Interior painting
Year-round bread and butter. Walls, ceilings, trim, accent walls. Customer is shopping for color and crew. Page leads with room-by-room project shots and color name callouts.
Exterior painting
Spring through fall, weather-dependent, higher ticket per job. Page covers prep work and durability. Siding, trim, decks, fences. Homeowners care about how long it'll last.
Cabinet refinishing
The high-margin upsell that's exploding right now. Homeowners want a kitchen update without a full remodel. Page shows dramatic before/afters and explains the spray-finish process.
Commercial painting
HOAs, retail, multifamily, property management. Different buyer, different sales cycle. Page reads like a capabilities sheet: sectors served, project sizes, response time, references.
Sites I've built. Numbers to back it up.
Every site coded from scratch for the business it serves. No WordPress, no page builders, no templates. Fast, clean, and built to rank. Your painter site will be built the same way.
↗ ssdrywallrepair.comRoland was paying HomeAdvisor for every job. Now he's fully booked year-round from people finding him on Google, including what used to be his slow season.
↗ americasappliancerepair.comRebuilt their old slow site from scratch. They now show up across Central Texas for dozens of searches. They count Hyatt Regency and Longhorn Steakhouse as regular clients.
↗ brslubbock.comA 30-year-old commercial refrigeration company built entirely on referrals. No website, no Google profile, nothing online. I just put them on the internet for the first time.
↗ northaustinjunkremoval.comCustomers can schedule and pay online without picking up the phone. Full booking system built in, and the site still loads in under 2 seconds.
Every site is written from scratch for the business it serves. No templates, no drag-and-drop builders. They load fast, look sharp, and show up on Google.
Offering a paid color consult is the highest-leverage page on a painter site.
Offering a paid color consultation as a separate service is one of the most underused moves in residential painting. Homeowners are terrified of picking the wrong color and then living with a $6,000 mistake. A short consultation, even an hour, removes that fear, qualifies the lead, and turns a tire-kicker into a deposit. Every painter site I build has a color consultation page built in. Three reasons it works.
It de-risks the decision
The homeowner stops worrying about picking wrong because you're picking with them. The fear evaporates. The deposit follows.
It qualifies the lead in 60 minutes
Anyone willing to pay for a consultation is a real buyer. The tire-kickers self-select out and you stop spending Saturdays giving free estimates to people who never call back.
It positions you as the expert
The homeowner walks into the consultation thinking they want one color and walks out trusting you to pick something better. That trust closes the bigger jobs, whole houses, exteriors, custom work.
$550 a month for six months. Then $350.
You don't pay for a static website. You pay for a website that gets built, then keeps getting built, while I run your Google Business Profile alongside it. The site you launch with isn't the site you end with.
A custom 6-8 page painter site goes live in about a week. Over the next 6 months we keep adding to it, refining it, and pointing it at whatever's working. Your Google Business Profile gets managed the entire time. After month 6, it rolls to $350/mo for ongoing site and GBP management. No long contracts.
- Custom 6-8 page site live in about a week
- New project pages added every time you finish a job
- Service pages for interior, exterior, cabinets, and commercial
- Google Business Profile managed monthly: posts, photos, review responses
- Every review read and responded to within 24 hours
- All edits and updates handled by me. You never log in.
- Monthly report so you can see what's moving
- After 6 months: $350/mo for ongoing site and GBP management
Painting is sold with the eyes. The site has to be too.
A homeowner researching a painter has already scrolled through Pinterest, saved Instagram posts, and built a mental picture of what they want their kitchen to look like. They don't want to read about your dust containment process. They want to see the kitchen you painted last month and decide whether your work matches what's in their head. The painter websites that book jobs lead with the visual and let the copy support it, not the other way around.
Don't need a new site. Just need to get found.
If your painting website is already decent and you just want Google Business Profile management and local SEO maintenance, that's a separate package. $350/month, no website build required.
See Local SEO for Painters →What painters want to know.
Real questions I've gotten from painting business owners looking at a new site. If yours isn't here, send me a message.
I build for 11 other trades too.
Your portfolio deserves a site that does it justice.
Every site on this page was coded from scratch for the business that owns it. Yours will be built the same way. Book a 15-minute call and we'll talk about what your painter site should do. $550 a month for 6 months covers the build and the ongoing growth, then it rolls to $350.