🐛 Website Design for Pest Control Companies

A pest control site that looks like the real pro.

By the time a homeowner calls a pest control company, they've already tried something and it failed. They bought the spray, set the traps, hung the bug zapper, watched the YouTube video. The pests came back. Now they need a real pro with real chemistry, a license, and the training to solve it. Your website has one job: be the one that looks like the real pro when that search starts.

Every site I build is custom-coded from scratch. No WordPress, no templates, no page builders. It goes live in about a week, then I spend 6 months growing it with you before it rolls to ongoing management at $350/mo.

See Sites I've Built → 📞 512.783.2771
Licensed & Trained
Your Technician
James L., Lic. #TPCL-9821
TDA license Active
CEU hours / yr 40+
Pet & kid safe Standard
Insured & bonded Yes
Built into every site I build. Customers see the credentials before they book.
The Four Page Types

A pest control business is really four businesses under one roof.

One-time treatments after DIY failed, recurring preventive plans, big-ticket inspections, and structural exclusion work. Different customers, different search behavior, different urgency levels, different page treatments. Your site will have a dedicated page for each, and on the $550 plan we keep adding more service-specific pages over the 6 months as the search data tells us where the gaps are.

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DIY Failed

One-time treatment

Roaches, ants, wasps. Customer already tried the spray and it didn't work. Page explains why store-bought solutions fail and what real treatment involves.

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Recurring

Quarterly preventive

General pest service and mosquito plans. Customer wants to set it once and forget it. Page leads with plan tiers, schedule, and the "never think about bugs again" promise.

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Big Ticket

Termite & WDI inspection

The highest-ticket call you'll get and the longest sales cycle. Customer is comparing inspectors carefully. Page covers the inspection-first flow, bait vs liquid options, and warranty structure.

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Exclusion

Rodents & wildlife

Multi-visit jobs with sealing and exclusion work. Customer needs to understand this isn't a trap-and-go. Page explains the seal-and-treat approach and the structural work that separates real rodent control.

Real Work

Sites I've built. Numbers to back it up.

Every site coded to order. No WordPress, no page builders. Fast, clean, built to rank. Your pest control site will be built the same way: from scratch, for your business.

SS Drywall Repair website↗ ssdrywallrepair.com
SS Drywall Repair
Drywall Repair · New Braunfels, TX
FastLoads Quick#1On Google$0Ads Spent

Roland was paying HomeAdvisor for every job. Now he's fully booked year-round from people finding him on Google, including what used to be his slow season.
America's Appliance Repair website↗ americasappliancerepair.com
America's Appliance Repair
Appliance Repair · Central Texas
FastLoads QuickTop 3On Google$0Ads Spent

Rebuilt their old slow site from scratch. They now show up across Central Texas for dozens of searches. They count Hyatt Regency and Longhorn Steakhouse as regular clients.
Best Refrigeration Services website↗ brslubbock.com
Best Refrigeration Services
Commercial Refrigeration · Lubbock, TX · Est. 1994
FastLoads Quick30 YrsWord Of MouthFirstWebsite Ever

A 30-year-old commercial refrigeration company built entirely on referrals. No website, no Google profile, nothing online. I just put them on the internet for the first time.
North Austin Junk Removal website↗ northaustinjunkremoval.com
North Austin Junk Removal
Junk Removal · Cedar Park, TX
FastLoads QuickTop 3On GoogleOnlineBooking

Customers can schedule and pay online without picking up the phone. Full booking system built in, and the site still loads in under 2 seconds.

Every site is written from scratch for the business it serves. No templates, no drag-and-drop builders. They load fast, look sharp, and show up on Google.

See the Full Portfolio →
The Real Job

By the time they call, they've already tried.

Almost nobody calls a pest control company first. They go to Home Depot, buy the spray, set the traps, hang the bug zapper. Two weeks later the roaches are back, the rodents have moved into the wall cavity, and the wasps have built a second nest. That's the moment your website has to show up looking like the real pro: licensed, trained, insured, with the chemistry and the experience to solve it. Every site I build is built around that positioning, and the long-tail pest pages are how the right customers find you.

What every site's pro positioning covers

Every site on this page has the same baseline credibility built in, written in plain language and placed where the homeowner will see it. Not buried in a footer "credentials" section nobody clicks.

  • License number and state agency visible on every page
  • Why DIY treatments fail explained on each pest page
  • Pet, kid, and food-safe material info on every service
  • Insurance and bonding callouts in the header
  • Real treatment process explained, not just "we spray"
  • Health and structural risks covered for the bigger jobs
The Long-Tail Math
What 12 pest pages do over 6 months
Pest pages built 12
Long-tail queries each ~15
Avg conversion to call 3-5%
Extra calls / month ~25
One Note
Every site is custom to how you run the business. If premium residential isn't your thing and you mostly do commercial restaurant accounts or multifamily contracts, we lean your site that direction instead. Same goes for termite-only operations, mosquito-only summer services, or wildlife and bat exclusion specialists. Your site is custom to you, not a template filled in with your name.
Pricing

$550 a month for six months. Then $350.

You don't pay for a static website. You pay for a pest control website that gets built, then keeps getting built, while I run your Google Business Profile alongside it. The site you launch with isn't the site you end with.

Site + Google Management
Build it, grow it, manage it.
$ 550 /month for 6 months

A custom 6-8 page pest control site goes live in about a week. Over the next 6 months we keep adding to it, refining it, and pointing it at whatever's working. Your Google Business Profile gets managed the entire time. After month 6, it rolls to $350/mo for ongoing site and GBP management. No long contracts.

  • Custom 6-8 page site live in about a week
  • New long-tail pest pages added every month based on what's converting
  • Licensed-pro positioning and same-day messaging built into every site
  • Google Business Profile managed monthly: posts, photos, review responses
  • Every review read and responded to within 24 hours
  • All edits and updates handled by me. You never log in.
  • Monthly report so you can see what's moving
  • After 6 months: $350/mo for ongoing site and GBP management
Book a Free Call →
Or, one-time
$2,000once
Just want to buy a site outright? I'll build you a custom-coded pest control site from scratch, hand it over, and you're on your own. Honest heads-up: these are hand-coded HTML sites, so until I finish building the client dashboard, edits go through me at $25 each. Most pest control contractors are better off on the monthly plan, but the one-time option is here if you want it.
Ask About It →
Already Have a Website?

Don't need a new site. Just need to get found.

If your pest control website is already decent and you just want Google Business Profile management and local SEO maintenance, that's a separate package. $350/month, no website build required.

See Local SEO for Pest Control →
Questions

What pest control owners want to know.

Real questions I've gotten from pest control business owners. If yours isn't here, send me a message.

What does the 6 months look like? +
Week 1 you book a call and I get the basics: your business info, photos, and service area. About a week later you have a customized 6-8 page site live on your domain. From there, every month I'm doing two things: managing your Google Business Profile (posts, photos, review responses) and adding to or refining the website based on what's working. By month 6 the site looks meaningfully different from day one because we've built around the calls and searches that come in. Then it rolls to $350/mo for ongoing site and GBP management.
What happens after 6 months? Can I cancel? +
After month 6 the price drops to $350/mo and you're month-to-month from there. No contract, no cancellation fee. You can stop any time. The reason most pest control contractors stay is the same reason they signed up: a Google Business Profile that nobody's touching loses ground to the ones that get worked on every week, and a static website that doesn't change starts feeling stale to Google after a few months. The $350 keeps both moving.
Will the long-tail pest pages rank, or is that just SEO talk? +
Long-tail pest pages are one of the most reliable SEO plays in any local trade because the franchises ignore them. Orkin and Terminix both have one giant "pests we treat" page with 30 bug names on it, which means they rank for none of them specifically. A small local company with a real 800-word page on "German roaches in apartment kitchens" will outrank both of them for that exact query within 3-6 months, because it's the only page on the entire internet purpose-built for that search. Multiply that by 8 to 15 pest pages over a year and you end up ranking for hundreds of long-tail queries that collectively send more leads than the one keyword everyone's fighting over.
I'm licensed in Texas but not certified in everything. How should the site handle that? +
Honestly. The site lists exactly what you're licensed and certified to do, with the actual license number and the issuing agency. If you're TDA-licensed for general structural pest control but not for termite work, the site says so and refers termite jobs out (or doesn't have a termite page). Customers who research before booking appreciate the specificity. The pest control sites that list every pest under the sun without any credentials behind it are the ones that look like a fly-by-night operation. Real credentials, real boundaries, written plainly. That's the whole positioning.
Should I show pricing on the site? Pest control jobs vary so much. +
Range pricing is one of the highest-converting moves a pest control company can make, even though everyone in this trade thinks pricing is too job-specific to show. Try this: "General pest service starts at $145 for the initial visit, $89 per quarterly follow-up. Termite inspection is free, treatment ranges from $1,200 to $4,500 depending on infestation size and home square footage." That's specific enough to qualify the lead and vague enough to give you room to adjust on the actual call. Mystery pricing loses to "starts at $X" every single time. The customer already wasted money on the wrong solution at Home Depot. They want to know if the real fix is $200 or $2,000 before they pick up the phone.
Can the site handle commercial accounts like restaurants, warehouses, and property managers? +
Yes. The commercial side gets its own page or section with a different voice than the residential side. Restaurant managers and facility teams care about IPM (integrated pest management), audit-ready documentation, third-shift service windows, and contract structure, not the DIY-failed homeowner story. Your site can be tuned with a clean commercial section that speaks the right language. Tell me on the call which sectors matter to you and I'll make sure the commercial side speaks the right language.
How do quarterly plans get pitched on the site without scaring off the one-time callers? +
This is the balance every pest control site gets wrong in one direction or the other. If you push the plan too hard, the one-time roach customer bounces because they just want the problem fixed. If you bury the plan, you leave recurring revenue on the table. The way we handle it: one-time treatment pages lead with "real fix on the first visit" and mention the plan as a "next visit, save 20%" upsell at the bottom. Plan-led pages lead with the program. Both paths exist on your site, and which one the customer lands on depends on which long-tail query they typed. We decide together which lane leads before I build.
I do specialty work like bed bugs, wildlife removal, or bat exclusion. Does that fit? +
Yes, and specialty pages are some of the highest-leverage pages on a pest control site because the search competition for "bed bug heat treatment" or "bat exclusion" is way lower than general pest control. Most pest control companies don't have dedicated pages for the specialty services they offer, so the few that do dominate those searches. On the $550 plan I'll build out specialty pages for whatever you handle, and add more over the 6 months if the search data shows them converting. Bed bugs in particular tend to be high-ticket and require real heat or chemical treatment that homeowners can't replicate, which fits the "real pro, not a DIY job" positioning perfectly.
Not Pest Control?

I build for 11 other trades too.

❄️ HVAC 🔧 Plumbers ⚡ Electricians 🔨 General Contractors 🏠 Roofers 🌿 Landscapers 🎨 Painters 🧹 Cleaning 🚧 Fencing 🪚 Remodeling 🪟 Windows & Doors

Ready for a site that looks like the real pro?

Book a 15-minute call and we'll talk about your business, your market, and what your site needs to do. $550 a month for 6 months while I build and grow it, then $350 a month ongoing. No contracts, cancel anytime.

See Full Portfolio → 📞 512.783.2771