⚡ For Licensed Electricians

The breaker tripped, the lights are out.
Whose site gets tapped first?

Electrical work is the most carefully shopped trade on Google. Homeowners are scared of getting it wrong, so they check three things before they call: license, insurance, and whether you've actually done the job they need.

Three real electrician websites below. Click through any of them. Every page, every service, every contact form. Pick the one that fits and I'll have your version live in about a week.

Service Panel
200A Main
15A
20A
30A
20A
15A
50A
License visible 3 sec
Trust check 8 sec
Bounce window 12 sec

Homeowners run a checklist before they call. Most sites fail it at step two.

Electrical work is different from a plumber leak or an HVAC breakdown. Nobody panic-calls the first electrician they find. They open four tabs, read each site for about 12 seconds, and eliminate the ones that don't pass a basic trust check. Then they call the survivor.

The 4-Step Homeowner Funnel
How a typical electrical search ends in a phone call
01

The search

"Electrician near me." "EV charger install [town]." "Panel upgrade cost." Homeowner opens 3-4 tabs from the first page of Google.

3-4 tabs open
02

The trust check

Is the license number visible above the fold? Insurance and bonding mentioned? Real reviews? If any of those are missing or buried, the tab gets closed in under 10 seconds.

~70% bounce here
03

The service-match check

"Do they actually do my specific thing?" Someone needing a Tesla charger wants to see a Tesla charger page, not a bullet on a generic services list. Generic "electrical services" pages lose this round.

Service page wins
04

The call

Whoever's left after steps 2 and 3 gets the tap-to-call. One survivor out of four tabs. Two if the homeowner is being thorough.

1-2 calls made
What This Means For The Site
If you don't survive step 2, your phone never rings.
Most electrician websites I look at fail this test. License info is in the footer. Insurance is on an "About" page nobody clicks. Reviews are screenshots from three years ago. The site looks fine, but it loses the trust check before the homeowner even reads a sentence. Every demo below is built around getting a homeowner past step 2 in under 8 seconds, because that's the only step that matters for whether you exist as a candidate at all.

Three takes. Same fast foundation.

Each one is a real, clickable electrician website. Not a screenshot, not a mockup. Click any demo to open the full site in a new tab and browse every page. Pick the one that fits your business and I'll customize a version with your name on it.

Demo 01 · Technical Commercial
sterlingelectric.co
Style 01 · License-forward

Sterling Electric Co.

"Commercial and high-end residential electrical work, done to code, the first time." Clean navy with the license number, insurance, and bond info pinned right next to the hero. Reads like a contractor who pulls permits and shows up with a real plan. Best for electricians chasing commercial work, GC relationships, and high-end residential where the homeowner is comparing three bids.

License, insurance, and bond visible in the hero, not buried
Capabilities page for GCs and property managers
Service plan offer with annual inspection and priority dispatch
Blog section for homeowner trust and SEO depth
View Live Demo →
8 pages · opens in new tab
Demo 02 · Emergency 24/7 Service
voltageresponse.com
Style 02 · After-hours ready

Voltage Response Electric

"When the lights go out, we're already on the way." Dark, dramatic, built for the panel-sparking-at-11pm moment. Big tap-to-call hero, average response time front and center, the kinds of calls you actually take laid out plain. The homeowner staring at a smoking outlet knows exactly who to call and how fast you'll show up. Best for electricians whose bread-and-butter is service calls and after-hours work.

Persistent emergency banner with phone number at the top
"Some things can't wait" grid for the calls you take 24/7
Average response time shown as a real metric, not a slogan
Sticky tap-to-call on every mobile screen
View Live Demo →
7 pages · opens in new tab
Demo 03 · Residential Family Shop
greenfieldelectric.com
Style 03 · Word-of-mouth

Greenfield Electric

"The electrician your neighbors have been calling for 22 years." Warm cream and green, the founder's photo and story up front, residential work laid out the way a homeowner actually shops it. EV chargers, Tesla Powerwall, and panel upgrades are the hero installs because that's where the modern residential ticket lives. Best for electricians whose business runs on long-term customers and referrals.

Founder story and crew photo above the fold
EV charger and Powerwall set as the hero services
"How we run the shop" section that calms a nervous homeowner
Real reviews on the page, not just a star rating
View Live Demo →
8 pages · opens in new tab

Trust gets built in a specific order. Miss a layer and the stack falls.

Here's the thing homeowners don't say out loud but absolutely think before hiring an electrician: "I don't want some guy I found on Google burning down my house." That fear is the entire sale. Everything on the site has to answer it, and the answers have to land in a specific order. This is what every demo above is built around.

Layer One
01

"Are they really licensed?"

Your TDLR license number displayed where nobody has to hunt for it. Header, footer, every service page. This is the first question, and if the answer isn't obvious in three seconds the homeowner closes the tab.

🪪
Layer Two
02

"Will my homeowner's insurance be okay?"

Insurance and bonding info right next to the license. Not as a sales claim, as proof. The homeowner doesn't really care about the policy details, they care that you have one. Showing it answers the question without them having to ask.

🛡️
Layer Three
03

"What do other people in my town say?"

Real Google reviews on the site, with a star rating visible and a link straight to your Google Business Profile so they can read the rest. Reviews from homeowners in their town hit harder than reviews from anywhere else.

Layer Four
04

"Have they done the specific thing I need?"

Individual service pages with real descriptions. Someone needing an EV charger wants to see you've done EV chargers. Someone with a buzzing breaker panel wants to see "panel repair and replacement." Generic services pages kill more calls than bad design ever could.

🔌
Layer Five
05

"Can I just call them right now?"

Phone number in the header, the hero, after every section, sticky on mobile. One-tap dial, no contact-form maze. The homeowner who finally decides to trust you should not have to scroll to find the number.

📞
One Note
Every site is custom to how you actually run the business. If your bread and butter is new-construction commercial work and the trust-building is happening over phone calls with GCs instead of homeowners reading your site, we lean things toward capability statements and project galleries instead. The trust stack is the right starting point for residential electricians, but it's a starting point, not a finished product.

$550 a month for six months. Then $350.

You don't pay for a static website. You pay for a website that gets built, then keeps getting built, while I run your Google Business Profile alongside it. The site you launch with isn't the site you end with.

★ The Main Offer
Site + Google Management
Build it, grow it, manage it.
$ 550 /month for 6 months

A custom 6-8 page electrician site goes live in about a week. Over the next 6 months we keep adding to it, refining it, and pointing it at whatever's actually working. Your Google Business Profile gets managed the entire time. After month 6, it rolls to $350/mo for ongoing site and GBP management. No long contracts.

  • Custom 6-8 page site live in about a week
  • New service pages added every month based on what's converting
  • EV charger, generator, and Powerwall pages built out as the demand grows
  • Google Business Profile managed monthly: posts, photos, review responses
  • Every review read and responded to within 24 hours
  • All edits and updates handled by me. You never log in.
  • Monthly report so you can see what's moving
  • After 6 months: $350/mo for ongoing site and GBP management
Book a Free Call →
Or, one-time
$2,000once
Just want to buy a site outright? I'll build you a customized version of any demo above, hand it over, and you're on your own. Honest heads-up: these are hand-coded HTML sites, so until I finish building the client dashboard, edits go through me at $25 each. Most electricians are better off on the monthly plan, but the one-time option is here if you want it.
Ask About It →

An electrical business is really four businesses under one license.

Service and repair, modern installs, commercial, new construction. Different customers, different search behavior, different urgency, different page treatments. Every demo above has a dedicated section for each, and on the $550 plan we keep adding more service-specific pages over the 6 months as the search data tells us where the gaps are.

🔧
Service & Repair

Residential service calls

The high-volume, recurring work. Outlets, switches, breaker trips, panel troubleshooting, lighting. Customer is nervous and shopping fast. Page leads with license, plain-language copy, and a tap-to-call.

Modern Installs

EV chargers, generators, Powerwalls

The fastest-growing search category in residential electrical. Each one needs its own dedicated page, not a bullet on a list. Tesla charger installs, whole-home generators, battery backups all need their own real pages to rank.

🏢
Commercial

Property managers & facilities

Different buyer entirely. Property managers and facilities teams want capabilities, response times, and a number that goes through. Page reads like a line card, not a sales pitch.

🏗️
New Construction

GC and remodel rough-ins

Long-cycle, high-ticket, relationship-based. The site's job here is to make a GC's "did I make the right call" feeling go away. Page covers project gallery, capabilities, and bonding limits.

What electricians want to know.

Real questions I've gotten from electricians looking at these demos. If yours isn't here, send me a message.

What does the 6 months actually look like? +
Week 1 you book a call and I get the basics: your business info, photos, service area, the demo you want to start from. About a week later you have a customized 6-8 page site live on your domain. From there, every month I'm doing two things: managing your Google Business Profile (posts, photos, review responses) and adding to or refining the website based on what's actually working. By month 6 the site looks meaningfully different from day one because we've built around the calls and searches that are actually coming in. Then it rolls to $350/mo for ongoing site and GBP management.
What happens after 6 months? Can I cancel? +
After month 6 the price drops to $350/mo and you're month-to-month from there. No contract, no cancellation fee. You can stop any time. The reason most electricians stay is the same reason they signed up: a Google Business Profile that nobody's touching loses ground to the ones that get worked on every week, and a static website that doesn't change starts feeling stale to Google after a few months. The $350 keeps both moving.
Will my license number and insurance info be displayed where people can actually see it? +
Yes, and this is non-negotiable on an electrician site. Your master electrician license or TDLR number goes in the header, the footer, and on a dedicated trust block on the home page. Insurance and bonding info too, if you want it shown. A homeowner who can't find license info on an electrical contractor's site is going to call someone else, so we make sure yours is impossible to miss. Out-of-state? The same idea applies, just with whatever your state's licensing body is.
Can you build pages for EV chargers, generators, and Powerwalls? +
Yes, and you should have all of them. EV charger installs are the fastest-growing residential electrical service right now. Homeowners search specifically for "Tesla charger install" and "EV charger installation near me," and a generic services page with "we install EV chargers" buried in a bullet list will not rank for those queries. Each demo ships with an EV charger page already built. Generator tie-ins, Powerwall installs, whole-home surge protection, solar electrical work all get their own pages too. On the $550 plan I keep adding more as the search data shows where the demand is.
I do both residential and commercial. Can the site speak to both without picking one? +
Yes. The site gets a clean split: residential drives the homepage focus because the search volume is bigger and the urgency is higher, then a dedicated commercial page or section speaks to property managers and facilities teams. Most electricians who do both want the residential work to feel approachable (homeowners are nervous) while the commercial side needs to feel competent and fast (buyers want capabilities and a response time). I build that split into the structure so Google ranks you for both audiences instead of just one.
What about code compliance and permits? Should the site mention that? +
Yes, briefly. Homeowners do not know what NEC code is and do not really care. But they do care that you do, and that you pull permits when the job needs them. A short line on the home page like "All work permitted and inspected, code-compliant to current NEC" does a lot of quiet trust-building without turning the site into a textbook. On the commercial side it shows up more prominently because GCs and property managers actively look for it.
How fast will I start getting calls? +
Honest answer: depends on your Google Business Profile, your review count, and how competitive your town is. A small town with three other electricians and you already have 40+ reviews? Could be calls within 30-60 days. A major metro with 80 electricians and you're brand new? Longer game, expect 3-6 months of consistent Google Business Profile activity before rankings start to move. The $550 plan exists for exactly this reason. I'm running the GBP every week the whole time the site is being built and grown, so you're stacking presence in two places at once instead of just one.
Can the site have separate pages for the towns I serve? +
Yes, and this is one of the biggest levers most electrician sites are leaving on the table. A single "service areas" page that lists 12 towns in a paragraph is basically invisible to Google. Each town needs its own page so someone searching "electrician in [their town]" finds a page written for their town. Every demo ships with the home town built out, and on the $550 plan I add more service-area pages over the 6 months based on which surrounding towns are actually searching for you.

Pick the one that fits your business.
I'll have it live in about a week.

Click any of the three demos above and browse as long as you want. No popups, no email walls, no "enter your info to continue." If you like what you see, book a 15-minute call and we'll talk about making it yours. $550 a month for 6 months, then $350.